Casino Joy launched in late October 2018 with certified RNG, IBAS dispute resolution, and licenses in the UK, Malta, and Curacao. The online gaming site is operated by Genesis Global Limited.

You probably know Genesis, they're the people who shook up the online gambling industry with CasinoCruise. If you are more fresh to the scene you may have heard of some of their other sister-sites:

• Spinit
• Vegas Hero
• Genesis
• Sloty
• Spela

You'd be hard pressed to find a valid unresolved transactional complaint about any of those sites from 2014 to present and can count on the same focus on outright entertainment and responsible gambling here.

More than 1,300 games from the world's premier developers, instant deposits and withdrawals, and a bonus system that actually lets players win are just a few of the high points of this late 2018 entry.

Software and Games

Joy operates on the highly evolved EveryMatrix CasinoEngine platform. CasinoEngine is the worlds largest game aggregator with over 5,000 titles available for deployment. But honestly, who needs more than 1,300?

• 3D Slots
• Baccarat Games
• Blackjack Games
• Classic Slots
• Fruit Machines
• High Volatility Slots
• Progressive Jackpot Slots
• Live Casino Games
• Mobile Games
• Roulette Games
• Table Games
• Video Slots

The site's theme is woven into the fabric of the experience from the narrative and blissful color scheme to the fun-filled promotions.

Game filtering is not as advanced as some other sites, but the experience is meant to be one of simple joy, not a super-serious hunt for high volatility 5-reel 50 payline slots with stacked wilds, free spins, and skill-based bonus games - but you might find that here.

What is offered is four main categories each with their own subcategories. Simple. Fun!

To be honest, the launch was so fresh when we tested the site that the "Hot Games" category hadn't even been populated yet so we assume we were one of the first to visit.

Slots & Jackpots

This is where you'll find the lion's share of games from NYX, Microgaming, NextGen, Play'n Go, Quickspin and many more.

ELK Studios' €50,000 jackpot slot, Joker Gems held a prominent position on the list as did Platooners. It's a great mix with NextGen classics like Fat Cat and Funky Chicken sitting alongside The Rift from Thunderkick, Gonzo's Quest, Starburst, and Reel Rush!

Imagine the mixture of emotions if you won an amazing progressive jackpot on Mega Moolah, Hall of Gods, or Mega Fortune while playing on your handset as you sit on a park bench awaiting transit. Would you tell a stranger or make a quick phone call or send SMS? Would you keep it to yourself until the jackpot was validated by Microgaming or NetEnt?

Live Casino

Evolution Gaming provides feeds from around the world for those who want to look a dealer in the eye when they lay down their cards. The Evolution dealers are easy on the eyes anyway and have a knack for making a fun time out of what can sometimes be a serious endeavor.

Joy's Live Casino features Roulette, Baccarat, and Blackjack at up to 200 frames per second. The games are streamed in real-time on the HTML5 framework so you aren't likely to experience any lag or choppiness. The framework allows instant transition between games. All activity is monitored in real-time in Evolution's Mission Control Room (MCR) for quick intervention and resolution if any issue ever arises.

Mobile Casino

The cool and calm colors work well on a handheld device as well as HD big screens. Over 500 games are ready for play on mobile without the need to download and install any apps for iOS or Android.

If you are mobile, so are your games!

Bonuses and Promotions

Just click or tap the menu icon on mobile or desktop to see the Welcome Offer and other promotions.

The offers are fairly generous and the applicable T&C are right on the screen for your approval before accepting any offer. Returning players can also go into the Bonus dropdown once they've logged in to see what the offer of the day might be.

The only max caps we've seen are on freebies. Deposit matches don't come with maximum cashouts unless specifically stated (we didn't find any). Wagering requirements are relatively reasonable and wagering requirements won't tie up your cash deposit - they only take effect if you dip into your bonus funds.

Spin and win - if not - take a second chance with some game restrictions and no conversion cap - keep what you win after completing the playthrough.

The VIP scheme generously turns the everyday ordinary into something extraordinary!

Banking and Customer Service

The crew at Genesis know that hassle-free deposits and withdrawals with plenty of options for everyone are as important as being there for you when you have a question,

Banking

One of the great things about joining a gaming site run by trusted and experienced operator is that all of the nuts and bolts are snug and all of the machinery is well oiled and working properly. This is especially important when it comes to banking.

There are about a dozen ways to get your money into the cashier and all of them are free and instant - whether a small deposit using Boku on your mobile phone or a serious maximum deposit using Trusty instant bank transfer.

Withdrawals are instant to Trustly and eWallets but will take 1-3 working days to be processed to Visa, Mastercard, Maestro or entropay. Entropay withdrawals are contingent upon review and approval - it is a prepaid instrument after all.

For those who have the option, we suggest Trustly for deposits and withdrawals.

"Trustly allows you to withdraw your winnings instantly – there’s no need to wait for your transfer to be processed since this eWallet is all about instant transactions!"

Customer service

Just click the icon (upper right) to open a slide out with a super-smart, well-organized FAQ covering:

• Popular Questions
• Responsible Gaming
• Registration
• My account
• Security
• Deposit
• Financial
• Withdraw
• Bonuses & Promotions
• Casino
• Technical

You'll also be able to change languages, find contact info including phone and several email addresses, password reset/recovery, site rules, and the live chat button.

Pitfalls

I'm really scratching my head trying to figure out something that may not work for everyone, or that I'd personally like to see improvement on.

I suppose the meting out of free spins over a course of days along with a max cashout on them would be one gripe. The only other drawback I see is the broad brush they've painted the game filters with. I like to drill down to the granular on everything, but maybe that's just me!

Looking around at the reliable player forums, aside from moaning about "never winning", we see some complaints about sister-sites, so can assume they would also apply here:

• A grouse about some games changing currency from AUS to EURO and the player losing out on the exchange rates (unconfirmed)
• A player from Russia who had their account closed with no explanation
• Canadians not being able to collect free spins on NetEnt games (country restricted)
• Stopped taking bets from players in Portugal...

All of the standard various and sundry grumbles one would expect to see about gaming sites that have been around up to four years.

The Final Word

Casino Joy has taken the winning formula developed by Genesis Global to create a fresh, new, calm, and cool place to play with well over 1,000 game choices. While the free spins aren't very exciting, the match bonuses are, with fair and clear terms.

The banking options are nearly all-encompassing for the native language markets served and the Trustly instant deposits and withdrawals might be hybrid Pay and Play for customers in Sweden, Finland, and Germany - but if so, it sits alongside the other payment methods and doesn't make the site rise to the level of a "no registration, instant withdrawal" casino.