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Yggdrasil Gaming Company Overview
Yggdrasil Gaming is the new game development arm of Cherry AB, a Swedish gaming company that was established in 1963. Cherry AB now specializes in online lotteries and online games. Yggdrasil Gaming has offices in Gibraltar and Malta and operates under the Maltese Lottery and Gaming Authority (LGA).
Yggdrasil Gaming Product
Although boasting an impressive portfolio of classic and animated scratch games and truly stunning animated 3D keno games, Yggdrasil Gaming is just making their entry into the video slots market with 2 games available as of this early 2014 writing. They also produce live studio lotto games and pooled progressives across several platforms. Their live lottery draws from Malta, Lotto7, has a guaranteed €2.5 million minimum progressive jackpot and promises a much higher return to player percentage (RTP) than comparable "state-run" lotto draws. Yggdrasil Gaming's lottery and games platform is based on several generations of development and is certified by external testing houses.
Yggdrasil Gaming Games
The current Yggdrasil suite of games is impressive and includes Lotto Games, Video Slots, Video Keno, Classic Scratch, and Video Scratch games. The first slot released was Jokerizer, a 5 reel, 3 row, 10 payline game that Nordic players are raving about. Today's release is Winterberries - a 5x3 video slots with 15 paylines and a frozen berries theme. The RTP for this game is 96.75%. One feature of the game is that winning symbols freeze on the reels while remaining reels re-spin for more potential wins.
Their Video Keno category includes fun and potentially high-paying animated 3D quality games with various themes ranging from Siamese Serpents to Medusa Eyes of Fire. Their Classic Scratch games online are based on a simple and quick 3x3 grid with various jackpots from 5,000.00 up to 5,000,000.00. The Video Scratch games are well animated with crisp colorful graphics and a wide range of prizes.
YGS Masters Studio Partners
In early 2018, Yaggdrasil announced their YGS Masters program. The innovation saw the Swedish company develop a strategy to invite established studios as well as up and coming teams of talented designers into a sort of business incubator partnership.
With Yggdrasil as the curator of content, smaller companies could take advantage of a semi-open platform to develop games utilizing their Sense 2.0+ mobile delivery with direct integration into casinos from 40 of the top casino operators of the day.
The move was a win-win-win for participants and players. Yggdrasil was able to diversify their content with the help of some of the brightest young minds and accomplished old hands in the industry. The new partners were able to transform ideas into reality and use forward leaning tools from a market leader. Players were able to find unique and innovative games in the Yggdrasil portfolio that may have never seen the light of day otherwise.
Among the tools at Partners disposal for the Yggdrasil-branded games are those in the Boost suite.
Boost is a host of in-game promotional tools that let operators enhance the the player experience while promoting individual games. With this innovation, operators can set up and run their own promotions within the games.
When an operator chooses to run a tournament in the game client, players can check their scores and place on the leaderboard as well as see the final result without ever having to leave the game.
Operators can drop prizes directly into a players balance from a predetermined prize pool while a tournament is ongoing.
A subsequent tool was added that allows operators to organize several games into a missions gamification flow, allowing players to compete in more than one game at a time.
The player-facing subsection of the suite is called BRAG. With this plug-in, players can replay their favorite winning spins and share them on social media.
During tournaments, players can replay their best spins and share them on the leaderboard if they choose to. Any big wins can be replayed and shared on any game with BRAG activated.