Chippy Software Limited

Chippy Software is an iGaming business with offices in Glasgow, Scotland. First registered with Company House in 2016, the company employs top staff with over 20 years of experience in the B2B and B2C sectors. The main output from the company is white label casino solutions software.

For players, that means that Chippy Software provides complete support for casino operators using their platform. Games from many different developers can be found on their systems.

For operators, it means that the company offers software and support services suited specifically to online gaming management and delivery. The company's stated vision is to provide all the necessary tools so that their clients can stand out of their competition in the industry.

Company Signs with Game Developers

The company first came into the public eye in July 2016 when they announced a deal with Betsoft Gaming to deliver the developer's games. Betsoft is well known for their 3D slot games with humorous host characters that animate game features and seem to dynamically interact during win celebrations and other events. The Slotfather, Mr. Vegas, and Mamma Mia! are a few well-known games.

Soon after, Chippy began a series of releases focused on the implementation of a new cashier system, Bitcoin integration, additional payment processors, and then the signing of new game providers such as Spinomenal, Pragmatic Play, and Habanero Systems.

More Than a Casino in a Box

The company offers complete end to end solutions, which in reality, is more than a "casino in a box" as they continually develop new solutions and strive to stay ahead of the curve in technological innovations and customer service. Seemingly mundane business activities such as opening merchant accounts and signing agreements with each individual payment provider can be made nearly moot with a turn-key solution such as that provided by the company who provide ready-to-use merchant accounts.

A multi-disciplinary team of professionals is at a customer's disposal and a new business only needs to deal with the white label solutions provider. Beyond plug and play payment processing, the company offers custom website design, technical support and hosting, and regular software updates.

Other services are also attended to, such as incorporation support and consulting. In order to keep customers coming in, the company offers a multi-brand affiliate system, administers affiliate accounts, can help you create your own affiliate program, suggest industry leading consultancy services, and provide marketing material and creatives such as landing pages, banners, and tracking.

With a well executed CRM, operators will not need to wait for the numbers to drop before doing something about it. The software claims to be able to analyze and report customer behavior from the number of log-ins to which games are being played, along with deposit and withdrawal histories, etc., to give an operator the information they need to retain loyal players. Additional services include attrition analysis for a complete overview of any reductions in activity.

Chippy Software Casinos

As it is a young company which is still getting established in the industry, we were unable to test the front end to determine how robust the delivery may be in an actual casino setting.

As they speak of running multiple casino sites from a single platform, and they have signed major game providers, we have to believe that the product is capable of delivering an online casino today. As they do not seem to develop or offer their own branded games, there is no reason to imagine the need for integration with other online gaming systems.